Introduction | |
Name: | Solution manual for Consumer Behavior 11th Edition by Leon G. Schiffman |
ISBN: | 9780132544368 ISBN-10: 0132544369 |
Author: | by Leon G. Schiffman |
Edition/Type: | 11th Edition |
Consumer Behavior explores how the examination and application of consumer behavior is central to the planning, development, and implementation of marketing strategies.Global Coverage Focus: Discussions and examples appear throughout the text demonstrating the importance of cultural differences in both domestic and multinational marketing.
materials are virtual goods, with reproducibility and dissemination, and once granted, no refund or exchange request will be accepted. Please make sure that this is the resource you need before you buy it
Comments (0)