Test bank for Essentials of Services Marketing 3rd Edition by Jochen Wirtz
Introduction Name: Test bank for Essentials of Services Marketing 3rd Edition by Jochen Wirtz ISBN: ISBN-13: 9781292089959 ISBN-10: 1292089954 Author: by Jochen Wirtz, Christopher H. Lovelock, Patricia Chew Edition/Type: 3rd Edition Table of Contents PART I — UNDERSTANDING SERVICE...